Festivals in India are more than just dates on a calendar; they are memories woven with family, laughter, traditions, and rituals. This festive season, CITTA is set to bring something truly special with the launch of its first-ever Tyohar Bazaar.
The Tyohar Bazaar is a heartfelt initiative, designed as a festive corner that celebrates the joy of togetherness while reminding us that true radiance comes from small acts of self-care and love. Much like the festivities we all look forward to, this bazaar has been imagined as an experience of discovery and delight. Every stall holds a surprise — from festive-exclusive offers to glow rituals and beauty secrets crafted to help people look and feel their best during the most vibrant season of the year.
Speaking about the launch, Akanksha Sharma, Co-Founder and CEO of CITTA, said, “Festivals are all about indulgence — late nights, endless sweets, heavy makeup. But they are also about cherishing yourself. With the Tyohar Bazaar, we wanted to create something that feels like a festive mela for your skin — full of joy, discovery, and care. It’s a reminder that glow isn’t built in a day, but nurtured quietly, every day.”
The Tyohar Bazaar will run across CITTA’s digital platforms throughout the festive season, offering an experience that combines celebration with care. Designed to mirror the magic of Indian festivities, it brings together indulgence, beauty, and wellness in a way that feels both celebratory and personal.
However, like every festive mela, the Tyohar Bazaar is here only for a short while. As the season winds down, the stalls will close, the lights will dim, and the opportunity to be part of this one-of-a-kind celebration will come to an end.
CITTA invites everyone to step into the Tyohar Bazaar and rediscover the joy of rituals, the glow of self-care, and the magic of the festive season.
