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Home Business

Redefining Waterproofing Innovation: Walplast Unveils HomeSure Mastertouch Waterlock Expert

My Maharashtra by My Maharashtra
November 3, 2025
in Business
0
HomeSure Mastertouch Waterlock Expert, Walplast Products, Walplast, Kaushal Mehta,
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Raising the bar in the waterproofing performance, Walplast Products has launched HomeSure Mastertouch Waterlock Expert, a next-generation solution designed to shield homes from seepage, dampness, and temperature-induced damage. This premium waterproof coating brings together science and innovation, introducing Ultra Elastic Technology that provides 800% elongation and promises 10 years of assured exterior protection.

The product is built around a simple yet powerful promise, “Seepage ki Samasya Gone!”, reflecting Walplast’s commitment to developing meaningful solutions for homeowners. HomeSure Mastertouch Waterlock Expert stands out not only for its waterproofing performance but also for its dual advantage: superior crack-bridging and surface temperature reduction of up to 8°C, ensuring cooler and more energy-efficient homes.

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At the heart of this product is an acrylic polymer-based elastomeric waterproofing protective coating formulated with UV-resilient polymers and reinforcing synthetic fibers. Once cured, it forms a seamless, flexible, and durable membrane that can withstand thermal movement and weathering. This resilience ensures long-lasting protection and aesthetic stability under India’s diverse and often extreme climatic conditions.

Kaushal Mehta, Managing Director, Walplast Products, said, “At Walplast, our focus has always been on creating solutions that solve real problems for homeowners and contractors. With HomeSure Mastertouch Waterlock Expert, we are introducing a product with superior performance. By combining dual benefits – its Ultra Elastic Technology ensures long-term resilience against cracks that lead to seepage and dampness, and its surface temperature reduction provides a cooler home. This makes homes more secure and comfortable in extreme weather conditions. This product is a true reflection of our vision to create building solutions that stand the test of time and climate.”

This innovation aligns perfectly with the growing need for high-performance, low-maintenance waterproofing in India’s evolving real estate and construction landscape. From residential towers to independent houses, the demand for coatings that balance durability, flexibility, and energy efficiency has surged.

Aniruddha Sinha, Senior Vice President of Marketing, CSR and Business Head of P2P Division, Walplast Products, emphasized the strategic importance of this launch: “This launch is a strategic leap forward for our HomeSure portfolio. Mastertouch Waterlock Expert offers 10 years of assured waterproofing and reduces surface temperature by up to 8°C – tackling two of the biggest pain points for Indian homeowners: seepage and heat. With its unmatched performance and dual benefits, it’s set to redefine standards in the waterproofing segment. When we say ‘Seepage ki Samasya Gone’, we mean it backed by science, innovation, and trust.”

Walplast’s latest product represents a new era in construction materials that bridge durability with comfort. By integrating technology that not only prevents damage but enhances living quality, the brand strengthens its position as a pioneer in building solutions designed for Indian conditions.

HomeSure Mastertouch Waterlock Expert is more than a coating; it is an assurance of longevity, resilience, and comfort, setting a new benchmark for the industry.

For more information, visit website – https://www.walplast.com/brands/homesure-mastertouch/waterlock-expert/

Tags: HomeSure Mastertouch Waterlock ExpertKaushal MehtaWalplastWalplast Products
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